reputation | Validactor Hot News

Products Recalls: trick or Treat

Recalling a product is not a task that many businesses relish. If you’re in a position where you need to inform the public that you’ve made an error, then you run the risk of suffering reputation damage. And what’s more, if this error places the public in danger, then this reputational damage is likely to be grievous.
If performed well, however, a product recall can help to mitigate this damage – and in some cases, it might even improve your company’s reputation. Everyone knows, after all, that mistakes happen – and rectifying them swiftly is a sign of an effective organisation. Validactor allows interactive, product specific on-the-fly recalls for either sold and unsold products.
Purchasers of defective products can be informed one by one while products still on shelfs will become automatically un-sellable.

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